Saturday, July 7, 2012

"Call Me Maybe" and Selling Online

A few days ago, I saw the news and there was a portion where this one reporter made a kind of video montage of people dancing in the song "Call Me Maybe" by Carly Jae Jepsen which is currently doing great by becoming a hit in the pop music mainstream. Honestly, I wasn't aware of the hit song before I saw the news. So I thought why the big fuss? Why suddenly it seems that persons and groups had already been celebrating this new (for me it's new) popstar's song by videotaping themselves dancing while lip-syncing the song and then uploading in youtube? Yeah it seems really hot from how it was presented in the media. But here's the questioning blogger again. I am not about to criticize the media or the song or the people behind the sudden success of the artist involved. Actually, I'm amazed. Creating media hype really interests me.

Yesterday afternoon, I was in an e-commerce seminar the whole day. They call it "E-commerce 102" where I learned about, well, e-commerce or income-generating business using the internet technology. It was actually my second time to attend and I like the fact that they are trying to promote e-commerce in the country, or more so, in the capital city of Manila. Although I did find out that there was one (yes, one) guy from Davao City who managed to attend. I don't know how much they are promoting such event, but to create Mindanao followers is a good prospect.

The seminar runs once a month from April to December 2012. I wasn't able to attend the first two months, but the organizers recorded each meeting and made them available online for the benefit of all the attendees, which I very very much commend. At least anytime we can catch up and replay the lessons we had. No need to write notes. I learned few more tricks on how to jumpstart my own dream business online. Internet tools that would help me promote my brand. However, I don't have a product that I really own at the moment, yet I do have some ideas. Ideas waiting to be realized. It doesn't have to be a product, it could also be a service.

One speaker shared to us how she built up herself as an artist and sell her paintings abroad. She was too honest that she admitted she can only sell her goods outside the country where she presents herself in a bigger way, through the use of internet marketing tools. I guess that's how social media hype really works. The other speakers were really probably successful in their own online business because they always taught us something achievable and realistic ways to make money online, such as buy-and-sell, auction, contests, product branding, building web traffic and lists, and virtual assistant job. I could say that these weren't so-new to me because I've researched on them before. But I haven't really made them work for me because I've been busy earning money working for others. The leverage I was hoping to get out of my regular job wasn't enough, and so I find it hard to be a full-fledged businesswoman.

Anyway, I decided to take that mentoring engagement that was offered to us earlier in the seminar. That way, I can sit down with one of the speaker-mentors to device my business plan just like the others.


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